--- title: "Upselling Mastery in Travel: Expert UX Strategies" description: Unlock best upselling techniques in the travel and hospitality industries. Delve into UX insights, analytics, and good examples to boost sales 📈 image: https://explore.syzygy.pl/hubfs/TnT_Kampania%202.2_OG%20Image.png --- [Skip to content](https://explore.syzygy.pl/en/travel-flow-guide#main-content) ![Logo](https://explore.syzygy.pl/hubfs/Logo.svg) English This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ##### **Leverage our insider expertise** # Travel-Flow Upsell Insights - Blend UX and business for growth - Use AI for tailored offers - Know your traveler, boost profit - Elevate journeys, drive revenue - Redefine business with personalization [Download e-book](https://explore.syzygy.pl/en/travel-flow-guide#form) ![Unleash your wanderlust with our travel flow ebook! Immerse yourself in its captivating content on your tablet and explore what's inside this digital book.](https://explore.syzygy.pl/hs-fs/hubfs/Hero%20Header%20LP_2.2.png?width=2000&height=2000&name=Hero%20Header%20LP_2.2.png "Unleash your wanderlust with our travel flow ebook! Immerse yourself in its captivating content on your tablet and explore what's inside this digital book.") ## **40-Page Upsell Blueprint: Elevate Your Travel Sales** This concise e-book combines expert insights with practical strategies, tailored to enhance your sales approach and customer experiences. ![An eye-catching image featuring the repeated words 'travelflow' in a dynamic pattern, symbolizing a travel ebook or digital book.](https://explore.syzygy.pl/hs-fs/hubfs/Whats%20inside__LP_2.1.png?width=1500&height=2000&name=Whats%20inside__LP_2.1.png "An eye-catching image featuring the repeated words 'travelflow' in a dynamic pattern, symbolizing a travel ebook or digital book.") ![1.](https://explore.syzygy.pl/hubfs/Tick_1.svg) **A Primer On Upselling:** Identifying fundamental mistakes in your current approach  ![2.](https://explore.syzygy.pl/hubfs/Tick_2.svg) **Strategic Diagnostics:** Pinpointing key moments in your user's customer journey for effective upselling.  ![3.](https://explore.syzygy.pl/hubfs/Tick_3.svg) **Personalization Power:** Customizing upsells for maximum impact and boosting customer loyalty  ![4.](https://explore.syzygy.pl/hubfs/Tick_4.svg) **Watch your language!** Mastering the art of UX writing for impactful communication  ![5.](https://explore.syzygy.pl/hubfs/Tick_5.svg) **Insights from Iztok Franko:** Upselling strategies and feedback analytics, enriched with knowledge from expert, Iztok Franko (founder of [Diggintravel.com](https://diggintravel.com/)) ![6.](https://explore.syzygy.pl/hubfs/Tick_6.svg) **Optimizing Upsell Strategies:** A comprehensive exploration of upselling tactics and strategies  [Download e-book](https://explore.syzygy.pl/en/travel-flow-guide#form) ## Six steps for better travel experience. Direct to Your Inbox  ![Book your flights with ease on the green phone app with two green buttons.](https://explore.syzygy.pl/hs-fs/hubfs/TnT%20Campaign%20-%20FlightApp%20Mockup.png?width=2000&height=2000&name=TnT%20Campaign%20-%20FlightApp%20Mockup.png "Book your flights with ease on the green phone app with two green buttons.") ![1.](https://explore.syzygy.pl/hubfs/Tick_1.svg) **A Primer On Upselling:** A check for fundamental mistakes in your approach ![2.](https://explore.syzygy.pl/hubfs/Tick_2.svg) **Strategic Diagnostics:** Identifying key moments in your user's Customer Journey for effective upselling ![3.](https://explore.syzygy.pl/hubfs/Tick_3.svg) **Personalization Power:** Tailoring upsells for maximum impact and 5 ways to boost customer loyalty ![4.](https://explore.syzygy.pl/hubfs/Tick_4.svg) **Watch your language!** The 3 golden rules of UX writing for impactful communication ![5.](https://explore.syzygy.pl/hubfs/Tick_5.svg) **Feedback Analytics:** Measuring satisfaction and effectiveness in upselling activities, and planning strategic changes ![6.](https://explore.syzygy.pl/hubfs/Tick_6.svg) **Interactive Insight:** A quiz to gauge your proficiency in optimizing upsell strategies [Subscribe](https://explore.syzygy.pl/en/travel-flow-guide#form) ![Expert insights on customer journey displayed on cards.](https://explore.syzygy.pl/hs-fs/hubfs/Quotes.png?width=2000&height=2000&name=Quotes.png "Expert insights on customer journey displayed on cards.") ## Zero bullshit **Only good quality know-how from experts** [Get to know our insights](https://explore.syzygy.pl/en/travel-flow-guide#form) "Oriented towards aligning the UX layer with clients' business goals 📈 I concentrate on formulating enhancement plans rooted in user feedback 👩🏼‍💻." ⎯ **Małgorzata Dolińska-Amrozik** Product Designer for Lufthansa Group ![Icon_Linkedin_Green](https://explore.syzygy.pl/hubfs/Icon_Linkedin_Green.svg)[małgorzata-dolinska-amrozik](https://www.linkedin.com/in/ma%C5%82gorzata-dolinska-amrozik/) "Specializing in journey stage management 🧳 I am dedicated to creating a seamless user experience by tailoring perfect moment offers 🎯." ⎯ **Agnieszka Malik** UX/UI Designer for Lufthansa Group ![Icon_Linkedin_Green](https://explore.syzygy.pl/hubfs/Icon_Linkedin_Green.svg)[agnieszka-mailk](https://www.linkedin.com/in/agnieszka-malik/) ## Why is it worth it? A handful of specific data. ##### **+139,4%** Growth in Global Ancillary Revenues: Over the past 10 years, global ancillary revenues have experienced a remarkable surge. ##### **70%** of travelers are more likely to book when products are combined. --- ##### **32%** of travelers are willing to pay for seat selection. ##### **60%** of travelers prefer buying ancillary products 1-6 days before travel. --- ##### **32%** of travelers have increased their use of loyalty programs. ## **Insights from Guest Expert: Iztok Franko** To enrich our exploration of upselling in travel, we've brought in Iztok Franko for his seasoned insights. The founder of [Diggintravel.com](https://diggintravel.com/) and host of [The Diggintravel Podcast](https://podcast.diggintravel.com/), Iztok specifically offers his expertise on strategic upselling and optimizing customer journeys in the fifth part of our series, providing a focused and valuable perspective. [Access Insights](https://explore.syzygy.pl/en/travel-flow-guide#form) ![Iztok&Agnieszka](https://explore.syzygy.pl/hubfs/Iztok%26Agnieszka.png) ## Who we crafted this for? For all Upsell Explorers! ##### ![Market_Icon](https://explore.syzygy.pl/hubfs/Market_Icon.svg) #### **Strategic Growth Advocate** Dedicated to enhancing online sales margins and fostering customer loyalty through systematic approaches. ##### ![Creative_Icon](https://explore.syzygy.pl/hubfs/Creative_Icon.svg) #### **Shared Goals Coordinator** Advocating for common goals across departments, bringing together varied perspectives for success. ##### ![Usre-profile_Icon](https://explore.syzygy.pl/hubfs/Usre-profile_Icon.svg) #### **User Experience Pioneer** On a mission to deliver unparalleled user experiences throughout the digital journey. ## **Grab your free e-book** Simply provide your email below, and we'll send it directly to you. [More about the e-book](https://explore.syzygy.pl/en/travel-flow-guide#steps) #### **Get ready to explore a world of upselling expertise in an easy-to-read PDF format.** --- --- ## We know what we're talking about Been there, done that... ![Lufthansa mobile app](https://explore.syzygy.pl/hubfs/Case_1_with%20logo.png "Lufthansa mobile app") #### [Lufthansa Group: Smooth journeys in the digital cosmos](https://www.syzygy.pl/en/projects/case-study-lufthansa-group-apps/) Focused on the business perspective, we adeptly enhance sales while maintaining a high-quality user experience for the Lufthansa Group's mobile apps. ###### [![Arrow_icon-1](https://explore.syzygy.pl/hubfs/Arrow_icon-1.svg)More info](https://www.syzygy.pl/en/projects/case-study-lufthansa-group-apps/) ![iTaxi mobile app](https://explore.syzygy.pl/hubfs/Case_2_with%20logo.png "iTaxi mobile app") #### [Reconstructing a Passenger App](https://www.syzygy.pl/en/projects/itaxi-reconstructing-a-passenger-app/) Revamped iTaxi app: Shortened ride-calling, reduced steps by 80%, and highlighted relevant options, fostering upselling through streamlined user experience. ###### [![Arrow_icon-1](https://explore.syzygy.pl/hubfs/Arrow_icon-1.svg)More info](https://www.syzygy.pl/en/projects/itaxi-reconstructing-a-passenger-app/) ![TUI website on tablet and phone ](https://explore.syzygy.pl/hubfs/Case_3_with%20logo.png "TUI website on tablet and phone ") #### [E-commerce platform for the world's biggest tourist brand](https://www.syzygy.pl/en/projects/e-commerce-platform-worlds-biggest-tourist-brand/) In a five-year collaboration with TUI, we revamped TUI.pl, boosting online sales through streamlined booking, enhanced hotel presentation, and innovative design. ###### ![Arrow_icon-1](https://explore.syzygy.pl/hubfs/Arrow_icon-1.svg)[More info](https://www.syzygy.pl/en/projects/e-commerce-platform-worlds-biggest-tourist-brand/) "We consistently prioritize the business perspective, skillfully elevating sales without compromising the quality user experience." ⎯ **Agata Kuich** IT Business Partner ![Icon_Linkedin_Green](https://explore.syzygy.pl/hubfs/Icon_Linkedin_Green.svg)[agata-kuich](https://www.linkedin.com/in/agata-kuich/) ![Mail_Green](https://explore.syzygy.pl/hubfs/Mail_Green.svg)[agata.kuich@syzygy.pl](mailto:agata.kuich@syzygy.pl) ### **No more upsell headaches. Our experts deliver swift solutions for lasting success!** [Get e-book](https://explore.syzygy.pl/en/travel-flow-guide#form) ![Bottom_section_006](https://explore.syzygy.pl/hs-fs/hubfs/Bottom_section_006.png?width=1400&height=600&name=Bottom_section_006.png "Bottom_section_006") --- ### "We consistently prioritize the business perspective, skillfully elevating sales without compromising the quality user experience." ## This section is hidden  Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Vitae aliquet nec ullamcorper sit amet. Tristique nulla aliquet enim tortor at auctor urna nunc id. Nascetur ridiculus mus mauris vitae ultricies. In nibh mauris cursus mattis molestie a iaculis at. Lorem ipsum dolor sit amet consectetur adipiscing elit duis tristique. CTA Placeholder ![A man in a black hoodie working at the computer. Lines of code are visible on the computer screen.](https://explore.syzygy.pl/hs-fs/hubfs/Jak%20pracujemy_section_image.jpg?width=1404&height=1404&name=Jak%20pracujemy_section_image.jpg "A man in a black hoodie working at the computer. Lines of code are visible on the computer screen.") ## Interested? Check out what else we can do for you! ![An image of a woman wearing a white shirt, seated on a chair with a calm expression.](https://explore.syzygy.pl/hubfs/Agata_contact_image-1.png "An image of a woman wearing a white shirt, seated on a chair with a calm expression.") #### Agata Kuich  IT Business Partner ![Phone (icon)](https://explore.syzygy.pl/hubfs/Phone%20(icon).svg)  [+48 665 567 563](tel:+48%20665%20567%20563) ![Mail (icon)](https://explore.syzygy.pl/hubfs/Mail%20(icon).svg)   [agata.kuich@syzygy.pl](mailto:agata.kuich@syzygy.pl)   ![A bearded man in a blue shirt stands in front of a bookshelf](https://explore.syzygy.pl/hubfs/Alex_contact_image.png "A bearded man in a blue shirt stands in front of a bookshelf") #### **Alexander Thomas ** Sales Representative ![Phone (icon)](https://explore.syzygy.pl/hubfs/Phone%20(icon).svg)  [+48 604 988 421](tel:+48%20604%20988%20421) ![Mail (icon)](https://explore.syzygy.pl/hubfs/Mail%20(icon).svg)   [alexander.thomas@syzygy.pl](mailto:alexander.thomas@syzygy.pl)   ## Interested? Check out what else we can do for you! ![Agata_Avatar](https://explore.syzygy.pl/hubfs/Agata_Avatar.png "Agata_Avatar") #### Agata Kuich  IT Business Partner ![Phone_Green](https://explore.syzygy.pl/hubfs/Phone_Green.svg)  [+48 665 567 563](tel:+48%20665%20567%20563) ![Mail_Green](https://explore.syzygy.pl/hubfs/Mail_Green.svg)   [agata.kuich@syzygy.pl](mailto:agata.kuich@syzygy.pl) © 2023, SYZYGY [Privacy policy](https://www.syzygy.pl/en/privacy-terms/) Cookies settings [Instagram](https://www.instagram.com/syzygywarsaw/) [Facebook](https://www.facebook.com/SyzygyWarsaw/) [Linkedin](https://www.linkedin.com/company/syzygywarsaw/)